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Global Digital Trends To Watch In 2015: Lowe Digital’s Gurus weigh in on WARC research!

WARC, World Advertising Research Center (formerly Market Research Abstracts), recently published a report that highlights 10 media trends that are expected to grow in 2015 and will help define the industry’s landscape: 1.      App simplification 2.      Video Ads 3.      Connected TV 4.      Paying to go ad-free 5.      New News Services 6.      Start-ups going ‘full stack’….