11 Articles
11 Articles
2023
5 Jun 23
Announcements
The Gloves Are Off…
05 June 2023
The gloves are off and the octopus has evolved! Say hello to MullenLowe’s brand new global identity and refreshed positioning.
Announcements
2021
Awards
Ten Effies for MullenLowe Rauf
13 July 2021
We’re delighted to share MullenLowe Rauf has received 10 awards at the recent Effie Pakistan, including four Gold, one Silver and five Bronze.
Awards
2018
14 Mar 18 | Campaign Asia
Work
Unilever's Knorr mascots educate kids
14 March 2018 | Campaign Asia
Following a call for action after a tragedy, Unilever worked with MullenLowe Rauf to create a socially responsible message that filled a knowledge gap many parents failed to address.
Work
2017
16 Aug 17 | Campaign Asia
Work
Campaigns for Pakistan's Independence Day 2017
16 August 2017 | Campaign Asia
Teamwork, diversity, inclusion, hard work and perhaps inevitably, cricket, feature in our look at some of this year’s brand campaigns and promotions.
Work
2015
Announcements
Announcing the new MullenLowe Group
11 May 2015
Move Aligns Leading U.S. Agency and Global Creative Network with Common Cultures in Service of Clients Across World’s Most Dynamic Markets.
Announcements
Awards
Well- deserved wins for teams Lowe & Golin at PAS Awards 2015
27 April 2015
Three awards won at the Pakistan Advertisers’ Society’s Annual ceremony.
Awards
Initiatives
Digital Dominance with Michael Leander-Nielsen
21 March 2015
Michael Leander is an accomplished international digital marketing speaker who has downloaded his expertise to audiences in nearly 40 countries.
Initiatives
1 Mar 15
People
New Business
Nutrico Appoints Lowe & Rauf as Creative and Digital partners
17 February 2015
NutriCo, a joint venture between Unibrands and ICI in Pakistan, and the parentcompany for the Morinaga brand, has appointed Lowe & Rauf to handle its creative and digital duties following a competitivemulti-agency pitch.
New Business
Initiatives
Valentine’s Day for the Meme Generation
17 February 2015
Find Valentine’s Day memes too cheesy? Cliché? Never fear the Lowe Love Bot is here!
Initiatives
Voices
Global Digital Trends to watch in 2015: Lowe Digital’s Gurus weigh in on WARC research
17 February 2015
WARC, World Advertising Research Center (formerly Market Research Abstracts), recently published a report that highlights 10 media trends that are expected to grow in 2015 and will help define the industry’s landscape.
Voices